While financial services in general have had a rocky ride the last few years, SECU, Maryland’s largest credit union, has been on a steady upward trajectory as measured by operational, customer, and employee metrics. SECU’s CEO David Sweiderk and Jim Cardwell of Cardwell Leadership discuss a powerful approach to strategic focus and employee empowerment with OrgVitality’s Jerry Seibert.
Jerry Seibert, M.A., is an executive consultant at OrgVitality. He has 30 years of experience working with organizations to measure and improve customer, employee and other stakeholder perceptions. In addition to leading a wide range of client engagements, Mr. Seibert has also led research in internal customer service and its connection to business outcomes. He has designed and implemented employee surveys for numerous organizations, ranging in scope from global entities to small privately held firms. He is the co-author of Hidden Drivers of Success: Leveraging Employee Insights for Strategic Advantage, published by SHRM in 2013, and has more than 20 publications to his credit in a variety of peer reviewed and professional journals. Mr. Seibert received his M.A. degree in Industrial/ Organizational Psychology from Western Kentucky University in Bowling Green. He has a B.A. in Psychology from the University of Delaware.